A very important part of our digital signage solution consists of consulting in the fields of instore customer flow pattern and screen placement. Experience has taught us what works in real situations, and we are happy to share this knowledge with our customers. Our consultancy is based on several years of experience in supplying small or large scale solutions to a broad spectrum of customers and sectors.
Although the ideal screen placement will always depend on the interior design of each individual shop, office or waiting area, each new situation is examined with this experience in mind. Screens placement and content design need to be done in such a way that products are promoted or information is communicated that it results in immediate return. The entire setup op the project needs to call to action, turn a shopper into a buyer.
As Digitopia also takes care of the content production for practically all of our major clients, we are excellent experts in what works on screen and what does not. Content creation seems to be a very obvious field, but our experience proves differently. The way product animations are created and how they are sequenced into the playlists, contributes tremendously towards the success of your digital signage solution.
Besides the more ‘traditional narrowcasting’, our consultancy also extends to touch applications and mobile interaction. Any special needs you may have, we are glad to provide our advice.
